Mobile internet is experiencing unprecedented early stage growth. Discover the 3G, 4G, Wi-Fi, Smartphone and other trends taking place that assist this growth and what it means for mobile search and advertising. Read More Discover how operators are offering and monetizing mobile banking, health, educational and life tools to rural emergents throughout the world. This [...]
The Mobile Youth Trends Indonesia 2010 Report provides marketing and product managers and overview of both the quantitative and qualitative state of play with young mobile customers (aged 5-29). With both key market ownership statistics (from ARPU by age to churn rates) and behavioural patterns analyzed, we aim to help you better understand market direction [...]
The Mobile Youth Trends India 2010 Report provides marketing and product managers and overview of both the quantitative and qualitative state of play with young mobile customers (aged 5-29). With both key market ownership statistics (from ARPU by age to churn rates) and behavioural patterns analyzed, we aim to help you better understand market direction [...]
The Mobile Youth Trends China 2010 Report provides marketing and product managers and overview of both the quantitative and qualitative state of play with young mobile customers (aged 5-29). With both key market ownership statistics (from ARPU by age to churn rates) and behavioural patterns analyzed, we aim to help you better understand market direction [...]
Talk is over. It’s happening! Change that is – and lots of it. Do you have the information and trends that WILL shape the future of the mobile industry? For the last decade mobileYouth® has been the leader in identifying the mobile trends that you need to know. Covering 65 markets worldwide, this report gives [...]
This week on mobileYouth TV we are looking at the key myths behind customer loyalty and the 3 key drivers of increasing product launch hit rates, lowering customer acquisition costs and increasing operating margins as they pertain to mobile youth. Learn how customer service has become the new marketing strategy behind customer retention and acquisition. [...]
The biggest influence on 16-24 yr olds when it comes to handset choice is other 16-24 yr olds not advertising, social media or mobile marketing. Sign-up free for the mobileYouth 10 Key Handset Trends Briefing for more insights.
Traditional Consumer Insight is Broken How does a brand, consumer segment or product manager gather competitive data when focus groups are proving increasingly ineffective as a means to sourcing actionable insights? Get the inside on how they do it To find out how leading youth brands like Pure Digital Flip, Ford Fiesta, Jet Blue, P&G [...]
We asked youth what they thought about Operators. Here’s Steven (aged 18) from St. Louis, USA