10 Articles on Old Marketing 21 Jan 09

by Arun on January 21, 2009

* Young people watch less TV (kortjes)
* Top US advertisers in traditional media in 2008 (ITFacts)
* Pepsi Promotion Plasters Times Square With New Logo (Adrants)
* Awareness Means Nothing (180360720)
* Brands, social, clutter and the sundae (Seth’sBlog)
* Inventory Up & Costs Down–Are Mobile Ads Worth it? (MarketingPilgrim)
* Advertising Creep Update: Playgrounds | News | Animal (animalnewyork.com)
* Mobile Ad Rates Begin to Drop as Inventory Increases (AdvertisingAge-Digital)
* If you are buying loyalty, the price apparently went down (Satmetrix)
* Apps Are the Newest Brand Graveyard (Brandweek-DIGITAL)

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