Data Summary
30 million mobile youth in the US switch accounts in 2010. Operator loss in the US due to churned accounts amounts to $17.6 billion in 2010. 30% of all mobile youth owners will switch accounts in 2011 and 2012.
[stextbox id="custom" caption="Premium Content" collapsed="false" image=http://www.mobileyouth.org/wp-content/uploads/2010/07/icon-lock.png]
[/stextbox]
[table id=13 /]
[stextbox id="custom" caption="Regional Trends Map" collapsed="false"][geo_mashup_map map_content="global" height=300 width=100% zoom=4 enable_scroll_wheel_zoom=true auto_info_open=false map_cat=1055][/stextbox]
Background Article
Key Facts
- 30 million mobile youth switch accounts in the US.
- Operators lose $17.6 billion in 2010 due to churned accounts.
- 30% of mobile youth owners switch accounts in 2011 and 2012.
Article
30 million mobile youth in the US switch accounts causing operators to lose $17.6 billion in 2010. Churn stays high as 30% of mobile youth owners will switch accounts in 2011 and 2012. Operator losses will plateau at $17 billion in 2012.
[stextbox id="custom" caption="More charts available from USA" collapsed="false"][catlist id=1089,-1086 orderby=name asc numberposts=10 excerpt=yes][/stextbox]
Free Download: 100 Key Trends in Youth Mobile Culture
Sign up to the mobileYouth newsletter and you will also get the 4 Part PDF Free (Note: each section is full-color, high resolution, 9MB in size). Our trends newsletter delivers the latest insights straight to your email box. Written every week by our resident best-selling mobileYouth authors. Never miss a trend in youth mobile culture again. Unsubscribe any time.
