* Detroit Auto Show: Marketing to Gen Y is No Easy Task (Delicious)
* To Text or Not to Text? (Millennial Marketing)
* Life Is For Connectedly Sharing Better – The Advertising Myth (Crackunit.com)
* Accessible All the Time (180360720)
* Riding the waves of attention towards new revenues (MediaFuturist)
* And the Most Influential Media Is… (eMarketer)
* Women get better at multi-tasking as they age (Kortjes)
* Children’s six-hour screen day (Kortjes)
* The Facebook Juggernaut (Millennial Marketing)
* ‘Idol’ Premiere Off 15% in 18-49 Demo (Advertising Age)
* YouTube users are 1.5 times more engaged in advertising than TV viewers (Digital Stats)
* US Leisure Time Plummets 20% in 2008, Hits New Low (MarketingCharts)
* Blog: 2009 Marketing Tenets (MikeArauz)
* Mobile Applications: The Next Big Thing ? (TRENDBIRD)
* Go Beyond Your Products To Get Gen-Y (Gen+Youth Culture Marketing)
* Advertising on UK Social Networks (eMarketer)
* The best selling MP3 album of 2008 was free (Longtail)
* 3 Rules for Interrupting Gen Y in Person (Arielle Patrice Scott)
* Gen Y: The Selective Memory Generation (The Marketing Student)
* Spam Doubles, Personalized Spam Quadruples in 2008 (MarketingCharts)
* Young people watch less TV (Korjes)
* Advertisements that Work: Lessons from Tissue Pack Marketing (Dosh Dosh)
* Pepsi Promotion Plasters Times Square With New Logo (Adrants)
* Awareness Means Nothing (180360720)
* Please Stop This Pop-Up Store Nonsense (PSFK)
* PART 1: 50 Youth Marketing Trends for 2009 (Slideshare)
* Customer managed experience: Facebook lets you vote on ads (Customer Experience Crossroads)
* Inventory Up & Costs Down–Are Mobile Ads Worth it? (Andy Beal’s Marketing Pilgrim)
* Advertising Creep Update (Animalnewyork)
* Only 16% of Students Read Marketing Email (MarketingCharts)
* Diesel kids enjoy a mind-blowing adventure (AdFreak)
* They care sometimes (180360720)
* Facebook Using Game Design to Drive New User Engagement (Inside Facebook)
* A new low in Twitter spam (The Equity Kicker)
* Marketing with Meaning » Blog Archive » Death By Zero (Marketingwithmeaning)
* Web Video Watchers Have Short Attention Spans (Marketing Pilgrim)
* Ad Nauseam: Repetition of TV Spots Risks Driving Consumers Away (Advertising Age)
* Consumers Bugged by Many Ads (Advertising Age)
* Billboards give away free love (Springwise)
* The economics of spam (Tech Blog)
* US TV Watching Rises to All-Time High (MarketingCharts)
* Teens to Mobile Advertisers: Gimme! (eMarketer)
* Is the End Near for Display Ads? (Brandweek)
* The Race For Generation Y: Big Media Vs Broadband(The Marketing Student)
* Word-of-Mouth Efforts Lacking by Beverage Marketers (Adage)
* Display Ads Aren’t Going Anywhere…(Darren Herman)
* The Best Way to Target College Students! Honestly? (Canadian University Marketing)
* TV vs. Video: What do the Numbers Mean? (Millennial Marketing)
* Consumers Opening Fewer E-Mails (eMarketer)
* Strategy decay in the film industry (The Equity Kicker)
* Social Networks Steal Time From TV, but There’s Hope (Advertising Age)
* Can Facebook Make Its ‘Engagement Ads’ Work? (PaidContent.org)
* In The Future, Advertising Will Be Awkward (The Marketing Student)
* Microsoft Ad Business Strong, But Display Ads Threatened (ClickZNews Blog)
* Media Multitasking Among American Youth (Slideshows)
* No one cares about you (Seth’s Blog)
* Why give away your book? (The Long Tail)
* More free music (The Equity Kicker)
* Another example of ‘free’ as a business model from the music industry (The Equity Kicker)
* No ad-supported content after all? Really? (Volker on Mobile Entertainment)
* Think more advertising is the way to grow? (Technorati)
* Kids Encounter Ads Less Than Adults (Brandweek)
* ‘MySpace Generation’ Less Exposed to Online Ad Clutter (MarketingCharts)
* Nearly One-Third of Web Users Watch TV While Surfing (MarketingCharts)
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mobileyouth – Attention and Youth 02 Feb 09: * Detroit Auto Show: Marketing to Gen Y is No Easy Tas.. http://tinyurl.com/d8rg4w
RT @grahamdbrown: mobileyouth – Attention &Youth 02 Feb 09: Detroit Auto Show: Marketing to Gen Y is No Easy Tas.. http://tinyurl.com/d8rg4w