Saturday, July 4th, 2009

mobileYouth is presenting as a part of NTT DoCoMo Japan’s session on Thursday 19th
If you are in Barcelona and/or are interested in this session material, ping me on twitter or contact me here
I’ll be presenting our research findings, video insights and key takeaways for 2009 trends.
Here is the official session overview 0930-1230.

At the Mobile World [...]

I’m a big fan of Seth Godin, you probably know already (I’ve already blogged down the line about The Dip). I borrowed one of his riffs earlier when I blogged about Sliced Bread and why we need to challenge the received wisdom. Godin was the first author to switch me on to the idea of [...]

Vodafone, like most mobile operators, faces the ongoing challenge of being relevant to the next generation of its customers (youth) while at the same time not losing its broad appeal. It couldn’t re-invent itself as another Blyk or Boost Mobile (nor would it want to) but at the same time, as with the current problem [...]

Josh Dhaliwal from mobileYouth on BBC breakfast

View the video on Blinx/BBC website

Here’s the download for my (Graham Brown) presentation to Telenor Djuice in Oslo, October 2008 at the Djuice brand summit.
Technorati Tags: telenor, djuice, youth, mobileyouth, mobile youth, mobile youth report, youth marketing, youth research, net promoter score, churn, youth loyalty, crm, red bull, jones soda, EA, scion, graham brown
Areas of interest:
* What do youth want [...]

Summary of my Understanding Mobile Youth Workshop @ The Prepaid Mobile Summit IIR 22-25 September 2008 in Prague.
Mobile Youth Workshop Q3 2008

View SlideShare presentation or Upload your own. (tags: mobile youth)

Note contains video not available on Powerpoint. MobileYouthNet to view on the street videos in full.
powerpoint, presentation, youth, marketing, download

Media interest in mobile life and youth is picking up again as mobileYouth’s Josh Dhaliwal gets onto BBC breakfast news today commenting on mobile youth and texting.

Graham Brown talks to Ged Carroll from Waggener Edstrom about how Orange and 3 are evolving their marketing strategies to better work with the young consumer.
View the video here:

Featured Links:

Ged Carroll’s blog
Waggener Edstrom
Orange Balloonacy campaign
Poke London

Graham Brown and Josh Dhaliwal discuss latest news affecting mobile, youth and music

Admin
Venue: The Charing Cross Guoman Hotel (formerly known as the Thistle Hotel)
Dress Code: Strictly Business Casual (no ties allowed!)
Location: Charing Cross, London W1
Time & Date: 0845-1700 Friday 2nd May
Agenda

0845: START: Registration & Coffee
0915: Opening Presentation by Graham Brown, Author of mobileYouth on key data, trends, statistics & insights on the mobile youth market
1000: Panel Discussion [...]