3 Great Branded Online Communities – Why Connecting Beachheads is Invaluable

In this week’s webcast we take a look at three great examples of online communities that bring together passionate consumers with shared interests or beachheads. The Monster Army boasts of over 1 Million extreme sportsters, The VSPink Nation will soon be celebrating their one-year anniversary with nearly 1 million fashion loving females, and Threadless [...]

Global Youth Alert: Mobile Number Portability in India and the Effects on the Youth Market

India is set to become the world’s largest mobile youth market passing China in 2011 with 281 million activations.  By 2012 mobile owning youth in India will outnumber the entire population of the United States.
Up until this year, mobile operators in India have enjoyed very minimal external threats, but in just a [...]

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India – One in Five

New Presentation to Download (download link here)
Following on from our Young Ideas Salon in Mumbai and the launch of the mobileYouth report 2010 here are some cool stats for the Indian Mobile Youth Market contained in a downloadable presentation.
We already established last week that by 2010, India would become the world’s largest mobile youth market [...]

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India – world’s largest mobile youth market

by Graham D Brown
See you there.
Packing this weekend to head out to Mumbai and Delhi.
What Youth Think has a busy week:
* Meeting our new Asian youth research partners Samyak Chakrabarty and Bernard Hor
* Speaking at the GYMF
* Hosting our first Young Ideas Salon in Mumbai
* Conducting field research with Concrea Communications
* Presenting to clients
All that [...]

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2010 Youth Trends Report (Preview)

Preview copy of the 2010 Youth Trends presentation now available. We’re offering a preview because we’re *still* waiting for our tech support to switch the DNS and make Youth Research Partners active. Guess New Years was a little hard on them. So, in the meantime enjoy a taster of what’s to come. The original contains [...]

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Youth Marketing Presentation Dec 2010

Highlights of my youth marketing presentations in Europe 2010
Youth Marketing Dec 2009
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Apple tops UK Student Brand Survey for Advocacy

New research conducted by mobileYouth with OpinionPanel Research in the UK reveals the influential student population are most passionate about the Apple brand and are bored with LG & Motorola. More insights shared below in the presentation:
What Do Uk Students Think Of Mobile Handset Brands?
View more presentations from Josh Dhaliwal.

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Videos we liked 9th Oct 2009

1) A Cup of Chaos # 22 – Hey Hey Its Racism
Servant of Chaos

2) Victoria’s Secret Facebook Page and Monash Uni’s Electronic Marketing Course
Adspace Pioneers

3) David Letterman, part 2
Church of the Customer Blog

4) John Mayer’s Augmented Reality Music Video
Barking Robot

5) Digital Advertising & Marketing 2.0 – new consumer engagement
Telco 2.0

6) It’s time for Brand [...]

 

Mobile Owning Youth in India

550 million potential customers, 240 million own a mobile phone.
Mobile Youth in India – by Graham Brown
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10 Quotes for Youth Marketers

10 Quotes for Youth Marketers (by Graham Brown mobileYouth.org)
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Check out more mobileYouth youth marketing presentations on slideshare

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