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Published annually since 2001, this year we’ve added new trends and insights plus 12 analyst briefings published throughout the year.
Key Features
* 16 reports covering key aspects of youth marketing and mobile culture delivered over the year keeping you informed and up to speed (Market value $17,600)
* [...]
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Advertising execs squirmed the day Britney was caught on camera by the ever-present paparazzi entering a parking lot half disguised with her hair hidden under a baseball cap. Paparazzi payday came not as a result of the star being seen leaving a nightclub with a new beau but, in this case, Britney - the [...]
I won’t discuss numbers here - however you slice them there are going to be 2 sides. I’ll focus on the concept and for the sake of lessons learned what future outfits need to do to avoid the mistakes that Blyk has committed.
As the blogosphere is a-chatter with Blyk this Blyk that it’s worth noting [...]
Graham Brown mobileYouth presents part 1 in a new 5 part series covering the 50 keywords, buzzwords, trends and phrases you need to know in youth marketing starting with Advocacy.
Keywords featured: advocacy, annoyvertising, attention, authenticity, backdoor competition, beachheads, brandwidth, brand custodians, clarity, compromiz
50 Youth Marketing Keywords You Need to Know (Graham Brown mobileYouth.org)
Sample Slides from [...]
Free Media Copy PDF Download
(Note this is an overview of the report not the full version which is available here)
Welcome! It’s been a long time coming but we’re pleased to be able to share with you our latest insights from the 2009 mobileYouth report covering 60 countries and ages 12-27.
mobileYouth 2009 - insights, youth mobile [...]
Sneak preview from the 2009 mobileYouth report
Mobile Industry - Winning and Losing Relationships
View more presentations from Graham Brown. (tags: apple mobile)
As much as you’d like to think yourself the elite of Social Media, you are all products of the industrial world.
You were penalized for sharing during test time at school, started the morning when the school bell rang and were rewarded for producing a 10,000 word essay when most modern execs struggle to get [...]
Experimental graph for your enjoyment from the mobileYouth report 2009
If you’re interested in data like this contact us
mobileYouth.org chart of world 1.2 billion mobile youth
View more presentations or upload your own. (tags: marketing youth)
More of our presentations on slideshare
One of the key research findings from our mobileYouth 2008 Social Media report was the exponential growth in Twitter usage by youth. We now see Under 25s as the heaviest users of Twitter! (ie the average youth twitterer issues more tweets)
Is Twitter SMS 2.0?
From being predominantly the domain of 25-34 year old techs, Twitter has [...]
Excerpts from the full 76 slide report available here for viewing online. Covering: mobile youth, social media, mobile behavior, web 2.0, loyalty, mobile advertising. More background here on the mobileyouth report part 3 on mobile youth social media
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Mobile Youth Social Media
View SlideShare presentation or Upload your own. [...]