Here’s an interesting thought.
Kroger, the brand behind 10% of US food category sales at retail, says
“It’s not about customers’ loyalty to us; it’s about Kroger’s loyalty to its customers.”
How many brands out there are truly loyal to their customers and reward them as such?
How many brands are thinking only about how they can stop their customers leaving, maximizing contract lengths or simply thinking about their own longevity?
Free Download: 100 Key Trends in Youth Mobile Culture
Sign up to the mobileYouth newsletter and you will also get the 4 Part PDF Free (Note: each section is full-color, high resolution, 9MB in size). Our trends newsletter delivers the latest insights straight to your email box. Written every week by our resident best-selling mobileYouth authors. Never miss a trend in youth mobile culture again. Unsubscribe any time.
