The days of brands influencing youth through traditional mass market approaches are over. Brands need to begin listening and developing meaningful conversations with young consumers through multiple channels. Doug Akin of the Mr. Youth Agency tells us their award winning philosophy.
Category: Education
Uploaded by: MobileYouth
Hosted: youtube
Want the Latest Insights on Youth Mobile Culture?
Expert insights and unique online presentations by the mobileYouth team. From discussing Social Video to Social Media on mobile - we regularly share our latest research insights and findings. Find out how you can get access to to the Youth Mobile Culture Academy today by clicking here. 
