Data Summary
The mobile youth market in Jordan has reached saturation. Mobile penetration among 25-29 year olds in Jordan crossed 100% in 2008 and among 20-24 year olds in 2009. Growth in net accounts is mainly from addition of secondary accounts.
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Background Article
Key Facts
- Penetration crossed 100% among 25-29 year olds in 2007
- 122% penetration among 20-24 year olds and 130% among 25-29 year olds in 2010
- Growth in net accounts is mainly from addition of secondary accounts
Article
Mobile youth market in Jordan is saturated. Penetration among 25-29 year olds crossed 100% in 2008 and among 20-24 year olds in 2009. Growth in net accounts comes mainly from addition of secondary accounts which lead to revenue dilution for mobile operators.
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