asia

mobileYouth around the world – weekly digest June 1, 2011

by Graham Brown on June 1, 2011

mobileYouth Asia LIVE!: Smoking Your Nokia – The Social Currency of Nokia, BlackBerry, Samsung and Sony Ericsson in Asia In terms of social currency for young people, mobile phones are what smoking was. So how should marketers in Nokia, Samsung, BlackBerry, and Sony Ericsson adjust their strategy? Find out in this edition of mobileYouth Asia [...]

Smoking Your Nokia – What Social Currency Means to Brands like BlackBerry, Sony Ericsson, and Nokia

by ghanik on May 31, 2011

In terms of social currency for young people, mobile phones are what smoking was. So how should marketers in Nokia, Samsung, BlackBerry, and Sony Ericsson adjust their strategy? Find out in this edition of mobileYouth Asia LIVE! Smoking Your Nokia Make sure you go to http://mobileYouth.Asia to get the full post and presentation.

mobileYouth around the world – weekly digest May 24, 2011

May 24, 2011

Upcoming mobileYouth Asia LIVE!: Churn is Social – Youth and Churn Part 2 – What’s the Best Loyalty Strategy for Mobile Operators in Asia? If price is not the answer, then what’s the best churn/loyalty strategy for mobile operators in Asia? Find out right here, on Tuesday, 24 May 2011. Remember to bookmark this site. [...]

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mobileYouth around the world – weekly digest May 17, 2011

May 17, 2011

Upcoming mobileYouth Asia LIVE!: Revolutionistas & BlackBerry — To Whom Should RIM Target Its Marketing? To whom should Research in Motion be focusing its marketing in Asia? Fadli Azali Fadli Azali is our Malaysian-based contributor. He is currently a Youth Specialist for Youth Works, part of the Youth Research Partners Asia network. Tara Talitha Tara [...]

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Operator vs Youth Churn — What Young Asians Think

May 12, 2011

Guess what, reducing churn is possible. Even reducing churn in the supposedly most fickle market–ie. the youth–is possible. Go to http://mobileyouth.asia for the full post.

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What’s cooking over on mobileYouth.asia?

February 22, 2011

mobileYouth.asia is our latest blog. We’ll focus on the latest trends in youth mobile culture for the South Asian & Asian Pacific region. If you want to receive weekly updates on trends, insights and the latest statistical data from mobileYouth for the Asian region register for our newsletter here.

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Mobile Youth TV #1: Rural

August 25, 2010

This week we’re looking at the world’s 200 million mobile owning youth and their families living in rural areas. What can new mobile services such as banking, commerce and learning offer them in terms of adding value to their lives? How can mobile service providers tap this trend and monetize a particularly low-margin segment?

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Research Manager at Youth Research Partners

April 20, 2010

We’re hiring a research manager for India * You are based in India giving you best position to service growing Asia markets and communicate with European HQ * You are MBA or Masters qualified in social sciences or business * You are powerpoint wizard and love creating presentations Responsibilties * Working with our growing international [...]

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mobileYouth Asia

March 22, 2010

We’ve made our first hire in Asia – say hello to Bernard Hor – Head of Asia for mobileYouth and What Youth Think. Bernard brings with him a wealth of experience working with on-ground student activation plans with clients such as Durex and the Malaysian Government at Summer Sands. He will be based out of [...]

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Mobile Youth Malaysia

February 25, 2010

From MobileYouthReport.com DOWNLOAD the presentation today If you’re interested in Malaysia check out the Mobile Youth Conference in Kuala Lumpur March 2010 3 Key Points featured in the Slides: 1) Malaysia is Stable. Of all the South East Asian mobile youth markets, Malaysia remains stable with positive revenue growth forecast 2009-2012. 2) Changing the growth [...]

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