asia

Welcome to the Future

September 14, 2009

As a prelude to our focus on emerging markets (China / India) and youth this week

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A look at China’s 240 million mobile youth

January 13, 2009

Check out our special feature on youth marketing in China. Click the photo to access Ebooks, Videos & Interviews on Youth Culture in China: Despite having lived in Tokyo, set up offices in India, travelled all over South East Asia and the Himalayan region I’ve never actually set foot in China. Who knows? Yet, undeniably, [...]

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Youth Fashion Trends in China (presentation)

September 8, 2008

It’s easy to get lost in the quant – take a look at the numbers: the mobile youth market is worth over $250 billion. However, numbers are meaningless without the qualitative. So, following the earlier post on Youth Trends in China, here’s a short presentation on Chinese Youth vintage fashion from Youthology. The innovative nature [...]

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Mobile Youth and Music (Presentation)

September 5, 2008

We hear a lot about youth not spending like they used to on music. Change it appears has not favoured the record industry. However, one can’t deny innovation such as Radiohead’s flexible charging models and the subsequent fan response as a vindication that while the charging models may be suspect, the $250 billion mobile youth [...]

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Disney targets 1million Japanese families with new MVNO

November 12, 2007

Having failed miserably in the U.S. Disney plans to launch a mobile phone service in Japan next year offering customers animated content. Disney will use mobile phone carrier Softbank Corp’s network and the two would jointly develop handsets, according to Nikkei business daily. Disney’s entray into Japan as a mobile virtual network operator is likely to trigger further competition in [...]

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