Customers Are The Brand (new presentation)

Most pressing insights from my upcoming book “Customers Are The Brand”
Customers Are The Brand
View more presentations from Graham Brown.

The file in PPT format is available for DOWNLOAD HERE on mobileYouthNet (signup reqd)
I’ll be sharing these insights from the presentation in future mobileYouth tours.
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Now I Can Drink Me – Chapter 3 Draft – Pepsi and the department of hits

via youtube.com
Advertising execs squirmed the day Britney was caught on camera by the ever-present paparazzi entering a parking lot half disguised with her hair hidden under a baseball cap. Paparazzi payday came not as a result of the star being seen leaving a nightclub with a new beau but, in this case, Britney – the [...]

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Now I can drink me – Chapter 2 (draft)

via threadless.com
17 year old Jessica is out shopping with her friends. Fingering through the racks with her spare hand she holds an iced cold Mocha Frappucino in the other purchased from the local Starbucks. They exchange opinions about what’s cool and what’s not. A simple retro design in pink called “Helium Menageries” catches her eye. [...]

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1 Billion

Chapter One…
We are mobile youth. We are 1 billion strong. We are Kaori, Amy, Kiran, Kan, Eduardo, Josh, Mohammed, Andrei and all the other stories, ideas and concerns that weave into the mobile youth mesh.
1 Billion
View more presentations from Graham Brown. (tags: youth marketing)

We are not your plain vanilla Madison Avenue picture of what youth [...]

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