graham brown

Trends 101 – new presentation by Graham Brown

April 20, 2011

New 130 slide presentation by Graham Brown of mobileYouth covering 10 years of work in the field. 101 Trends shared in this slide deck including: * Social Thinking * Content vs Context * Paid vs Earned Media * Brand Democracy * Fanspotting * Youthsourcing How to download the presentation (on MobileYouthReport.com)

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mobileYouth TV#21: Mobile Social Networking and Marketing in Japan with Kei Simada

March 27, 2011

Graham Brown and Kei Shimada discuss latest trends in mobile social networking and how brands are using mobile for marketing in Japan. Category: People & BlogsUploaded by: MobileYouthHosted: youtube

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mobileYouth TV#20: Latest youth and media trends from Australia with Andrew Mackinnon

March 27, 2011

Graham Brown and Andrew Mackinnon discuss latest trends in youth and media culture from Australia with case studies from tech and fashion brands. Category: People & BlogsUploaded by: MobileYouthHosted: youtube

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mobileYouth TV #18: The Food Truck Movement in Los Angeles

March 25, 2011

Graham Brown interviews Ian Votteri on the beginnings of the Food Truck Movement in Los Angeles. Find out how Kogi started food trucks in the West End of LA and made it big. Category: People & BlogsUploaded by: MobileYouthHosted: youtube

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mobileYouth TV #17: Marc Kornberger talks emerging mobile youth trends from South Africa

February 20, 2011

Graham Brown and Marc Kornberger discuss emerging mobile youth trends from South Africa and how can mobile brands better connect with young South Africans. Category: People & BlogsUploaded by: MobileYouthHosted: youtube

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mobileYouth @ The American Marketing Association

February 15, 2011

Where would we be without SMS, BBM, Facebook and MP3s? Youth discovered them first. Find out what’s hot and what’s not in the Youth Mobile Age in this webcast presented by Graham Brown from mobileYouth. Mobile Youth tracks emerging trends and culture amongst young mobile consumers worldwide for clients from telecommunications and handset OEMs to [...]

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mobileYouth TV #15: Youthsourcing for mobile with Product Doctor Julia Shalet

February 14, 2011

Graham Brown and Julia Shalet discuss the rewards of involving young people early in the product development process and its advantages to product managers who are responsible for the product revenue line. Category: People & BlogsUploaded by: MobileYouthHosted: youtube

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Why Inexperience Matters: Graham Brown mobileYouth India 2011

February 2, 2011

In this short extract, Graham Brown of mobileYouth presents a well-known psychological experiment that highlights why INexperience really matters (especially in Youth Marketing) http://www.mobileyouth.org http://www.GrahamDBrown.com Category: Science & TechnologyUploaded by: MobileYouthHosted: youtube

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mobileYouth Tour Postcard #1 (Delhi, Mobile Markets and Snakes)

January 31, 2011

Graham and Freddie say a quick hello from Delhi, India as the mobileYouth tour gets under way for 2011. http://www.mobileyouthtour.com Category: Travel & EventsUploaded by: MobileYouthHosted: youtube

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MobileYouth TV #14: India Youth Trends with Samyak Chakrabarty

January 26, 2011

Graham Brown and Freddie Benjamin are joined by Indian Youth Expert Samyak Chakrabarty to discuss the emergence of offline social networks for Word-of-Mouth marketing in the Indian market. Find out why young Indian girls are adopting Blackberry phones faster than young Indian boys and how the operator price wars affected a key youth behavior of [...]

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