India is set to become the world’s largest mobile youth market passing China in 2011 with 281 million activations. By 2012 mobile owning youth in India will outnumber the entire population of the United States.
Up until this year, mobile operators in India have enjoyed very minimal external threats, but in just a [...]
The Mind Reader
Rajiv Banerjee
AS A psychology graduate, Graham Brown could have had a reasonably good practise in UK. Instead, he chose to make the world his clinic rather than confine himself to a room. And the study of mind and behaviour has taken him across the globe with Mumbai as the latest destination. “It’s fascinating [...]
New Presentation to Download (download link here)
Following on from our Young Ideas Salon in Mumbai and the launch of the mobileYouth report 2010 here are some cool stats for the Indian Mobile Youth Market contained in a downloadable presentation.
We already established last week that by 2010, India would become the world’s largest mobile youth market [...]
by Graham D Brown
See you there.
Packing this weekend to head out to Mumbai and Delhi.
What Youth Think has a busy week:
* Meeting our new Asian youth research partners Samyak Chakrabarty and Bernard Hor
* Speaking at the GYMF
* Hosting our first Young Ideas Salon in Mumbai
* Conducting field research with Concrea Communications
* Presenting to clients
All that [...]
Latest news on the Young Ideas Salon events in KL Malaysia (Mar 10-11) and Mumbai India (Feb 9) as part of our upcoming tour.
I’ll be keynoting both events so a good opportunity to meet.
Here’s a line up of speakers confirmed so far:
Feb 9th Mumbai India
* Samyak Chakrabarty – Electronic Youth Media Group India
* Graham Brown [...]
1) India is young…very young
2) The mobile market in India offers massive potential
Here’s a market where there are 4 new mobile subscribers every second. India passed the US as the second largest mobile market in the world way back in 2007. It’s also a market where by 2011, one in 5 of the world’s mobile [...]
It’s Emperor’s New Clothes Time again…
There was a recent survey run by Inmobi for management students at IIT. Now, the following isn’t a criticsm of the survey or Inmobi – it’s a call to put the PR generated by bloggers around this story into perspective.
Reality check time:
We are reading “Indian Youth Love Mobile Ads”
Let’s examine [...]
New Today: Mobile Youth in Emerging Markets – 10 page ebook PDF
Covering India, China & South Africa – a look at the 1.1 billion youth that offer a glimpse into the future of youth marketing here today. Download it free today @ mobileYouthnet (the youth research community).
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As a prelude to our focus on emerging markets (China / India) and youth this week
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