india

For BlackBerry, Marketing to Youth Means…

by ghanik on May 17, 2011

… different things in the different markets in Asia. Malaysia is very still very early in the adoption curve. India market is picking up, and Indonesia’s close to saturation. This brings interesting, often unexpected impact on how to best approach the different markets. Find out in more details: Find the full post right here

mobileYouth around the world – weekly digest May 3, 2011

by Graham Brown on May 3, 2011

mobileYouth Asia Trendwatch: Looking at male Sony Ericsson, Samsung and Motorola users in India This trend is part of our latest presentation series – Reclaimed. http://www.mobileyouthreport.com/reclaimed Reclaimed is aimed at mobile handset manufacturers. In this series we explore the key social drivers of today’s youth and how the mobile phone fits into their daily social [...]

Mobile Youth Around the World – India

April 29, 2011

A collection of our India videos from mobileYouth Asia

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What’s cooking over on mobileYouth.asia?

February 22, 2011

mobileYouth.asia is our latest blog. We’ll focus on the latest trends in youth mobile culture for the South Asian & Asian Pacific region. If you want to receive weekly updates on trends, insights and the latest statistical data from mobileYouth for the Asian region register for our newsletter here.

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Mobile Youth Radio Episode 1: Price Wars

September 13, 2010

Mobile operator price wars are nothing new. From Indonesia to India and now Kenya. We look at operator price wars in the three markets and draw on learning from them. How do these price wars unfold? How do they affect operators and their KPIs? How do they affect youth mobile behavior?  Click the player below [...]

Podcast: Play in new window | Download

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Mobile Youth TV #3: Pricing Strategies and Churn

September 6, 2010

Mobile operator price wars are nothing new. From Indonesia to India and now Kenya. We look at operator price wars in the three markets and draw on learning from them. How do these price wars unfold? How do they affect operators and their KPIs? How do they affect youth mobile behavior?

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Mobile Youth TV #1: Rural

August 25, 2010

This week we’re looking at the world’s 200 million mobile owning youth and their families living in rural areas. What can new mobile services such as banking, commerce and learning offer them in terms of adding value to their lives? How can mobile service providers tap this trend and monetize a particularly low-margin segment?

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281 Million Mobile Youth in India

July 8, 2010

By 2011, one in five of the world’s mobile owning youth will live in India – a market that if considered as a standalone country would be larger than the entire population of the US.

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Youth Mobile Trends India

May 25, 2010

New Webinar: India – 500 million people under the age of 30. By 2012, one in five of the world’s mobile owning youth will live there.

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Research Manager at Youth Research Partners

April 20, 2010

We’re hiring a research manager for India * You are based in India giving you best position to service growing Asia markets and communicate with European HQ * You are MBA or Masters qualified in social sciences or business * You are powerpoint wizard and love creating presentations Responsibilties * Working with our growing international [...]

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