Tag Archive | "marketing"

MobileYouth Speaking: Prepaid Mobile Summit Prague IIR 22-25 Sep 08

MobileYouth Speaking: Prepaid Mobile Summit Prague IIR 22-25 Sep 08

Summary of my Understanding Mobile Youth Workshop @ The Prepaid Mobile Summit IIR 22-25 September 2008 in Prague. Mobile Youth Workshop Q3 2008 View SlideShare presentation or Upload your own. (tags: mobile youth) Note contains video not available on Powerpoint. MobileYouthNet to view on the street videos in full. powerpoint, presentation, youth, marketing, download [...more]

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mobileYouth workout roundup

mobileYouth workout roundup

I could talk about the mobileYouth workout we held in May 2008, but I wouldn’t be able to out-do the superb post by Claude Florin at HP over on his Innovative Communications blog. Claude pretty much summarizes the key themes of the day: Monetizing free-content with new business models User profiling driving relevance and protecting privacy Trusted social dialogue [...] [...more]

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Measuring Social Media (video)

Measuring Social Media (video)

From Global Neighbourhoods TV “GNTV: Making a Splash with Social Media Measurement” Video: [...more]

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Dave Knox Presentation on Youth Marketing

Dave Knox Presentation on Youth Marketing

We’re a fan of Dave Knox (Brand Manager at Procter and Gamble) here on mobileYouth, so we’re pleased to feature his latest presentation on Youth Marketing. | View | Upload your own [...more]

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Guest Post: Location Based Marketing by Russell Buckley

Guest Post: Location Based Marketing by Russell Buckley

UK MD of AdMob Russell Buckley recently spoke at our Search & Advertising event here in London. Demand was such that delegates wanted to find out more about his work and so we have provided you with a classic white paper written by Russell outlining location based marketing. Interestingly, the results are heavily skewed towards [...] [...more]

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Microsoft enters into mobile advertising

Microsoft enters into mobile advertising

The ads will start to appear on MSN Mobile in the US. and according to Microsoft will conform to the Mobile Marketing Association’s mobile advertising guidelines. Paramount Pictures and Jaguar Cars North America are among the first companies to advertise on MSN Mobile. “Microsoft is continuing to make significant investments in the MSN Mobile portal, adding new [...] [...more]

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Consumer Generated Content and Social Networking

Consumer Generated Content and Social Networking

Will it work on mobile? We asked delegates at our recent event [...more]

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Why (micro) blog?

Why (micro) blog?

Interview with Helen Keegan and Mike Butcher - 2 prominent London bloggers [...more]

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Blogging the Brand

Blogging the Brand

Interview with Ged Carroll from Waggener Edstrom [...more]

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mobileYouth Workout Presentation Slides

mobileYouth Workout Presentation Slides

Presentation slides by Graham Brown from the mobileYouth workout 2007 (updated slides 13th November 2007) Note - to view the included On-The-Street Videos click here | View | Upload your own [...more]

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Looking for Youth Marketing Insights and Trends?

Report Contents Download
Mobile Youth Social Media 2008-9
Mobile Youth Advertising 2008-9

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Mobile Youth Videos

Mobile Youth Video

We provide the youth marketing insights for you by getting out on the street and asking young people about their views and opinions of brands, daily mobile behavior and key business challenges facing youth brands and marketing professionals.

Watch our collection of insights in to youth mobile behavior
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Research and Statistics

Mobile Youth Report
What are marketing execs saying about the mobileYouth report?

"We use Mobile youth research extensively within International Marketing at T-Mobile" - Tony Kypreos, International Vice President, T-Mobile
"The report gives us some unique insights into youth" - Harry Prabandham, Global Alliances Manager, Motorola Inc.
"We have found the report to be an invaluable source of data and statistics that we have used again and again." - Matt Champion, Brand Advertising Director, Mediacom

Download free mobile youth data from the mobileYouth report (sign up)
Find out more about the mobileYouth report


Mobile Youth Marketing Presentations

Youth Marketing Presentations

We've put together a great collection of engaging youth marketing presentations available for download or viewing online. Edit, share and use as you'd like for your own purposes. Enjoy!

See our collection of recommended youth marketing powerpoints
Download mobileYouth's full presentations on mobile behavior (sign up)
mobileYouth on slideshare
Request mobileYouth to speak at your event

Meet Graham Brown and Josh Dhaliwal

Graham Brown Josh Dhaliwal

Graham Brown and Josh Dhaliwal founded mobileYouth in 2001 to give technology, brands and marketing professionals the tools to better understand young consumers, incorporate youth into their product development, build dialogue, develop trust and establish ethical marketing policies. We currently serve over 300 clients in 60 countries worldwide (names such as Nokia, Apple, Telenor, Vodafone, MTN, MTV, BBC and the UK government). mobileYouth (R) and "Mobile Youth" (R) are registered trademarks of W2F Limited.





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Mobile Youth Speaking Engagements

Jan 2009
29th Research conference on researching family and youth London
13th Marketing Week: Youth Marketing conference Athens

Oct 2008
30th UK Festival conference London
21st Vodafone brand insight seminar London
20th Wisekids conference Swansea
6th Telenor Djuice seminar Oslo

Sep 2008
22-25th Prepaid Mobile Conference Prague

Aug 2008
13th BBC Breakfast TV

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Youth marketing blogs we follow

  • Hard Knox Life
  • YPulse
  • The Idea Cloud
  • Youth Marketing Presentations
  • Mobile Youth Consumers
  • Mobile Youth Survey
  • Youth Marketing Buzz
  • Youth Marketing Blog
  • Youth Mobile Trends
  • Youth Trends Report
  • Derek Baird Barking Robot
  • Beachheads
  • Gen Y Voodoo
  • Youth Marketing Statistics
  • Teen Lab
  • Old Marketing in Jeans
  • Mobilethnography
  • The Learning Question
  • The Brand Builder
  • 3 Billion
  • China Youthology
  • Attention is your biggest cost
  • Communities Dominate Brands
  • Milennial Marketing
  • Talk it Up
  • GoMo News
  • Shaping Youth
  • Culture Lab Creative