Chapter One…
We are mobile youth. We are 1 billion strong. We are Kaori, Amy, Kiran, Kan, Eduardo, Josh, Mohammed, Andrei and all the other stories, ideas and concerns that weave into the mobile youth mesh.
1 Billion
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We are not your plain vanilla Madison Avenue picture of what youth [...]
Enjoy the presentation, it’s all drawn from my (Graham Brown) own writing over the recent years and compiled into forecasts for 2009.
Ping me on twitter if something sparks your interest
PART 1: 50 Youth Marketing Trends for 2009 by Graham Brown mobileYouth.org
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“Some media is the whack” says Chuck D..was he talking about us?
image courtesy of Wikipedia
Movements or Trends?
Social Media thinks it’s a movement but most of it only translates into a trend. How much of social media is a reality and how much is hype?
“Everybody had a feeling something was going to happen but nobody knew [...]
This is what the slideshare presentation *should* have looked like (pre conversion). Anyway, work in progress - enjoy. Appreciate any feedback you send my way
Graham Brown from mobileYouth shares insights and conversations with young mobile consumers from mobileYouth.org
I am…not interested in mobile marketing (version 2)
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Insights by Graham Brown of MobileYouth from conversations with global youth on mobile marketing and branding. Working “alpha” presentation on initial thoughts - this is unfinished, but clients gave me positive feedback at this early stage I decided to run with it so you could respond and worry about the detail later…
feedback on twitter
I am…not [...]
Excerpts from the full 76 slide report available here for viewing online. Covering: mobile youth, social media, mobile behavior, web 2.0, loyalty, mobile advertising. More background here on the mobileyouth report part 3 on mobile youth social media
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Mobile Youth Social Media
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Here are two key markets covered in the mobileYouth report - Japan and China. Following our earlier posts on Youth in China, check out the latest find - Youth in Japan. “Harnessing Mobile Marketing To Connect With Today’s Youth - How Youth Brands In Japan Do It Right” by Christopher Bilich from Infinita in Japan
Harnessing [...]