presentation

mobileYouth Trip report from Malaysia

March 15, 2010

By Graham Brown Just back from the best part of a week in Kuala Lumpur. This is what we got up to: * Caught up with the YRP crew: John Solomon, Bernard Hor, Faisal Muhammad and Samyak Chakrabarty. Photos: Strictly business @ the poolside followed by obligatory cultural sampling that is core to YRP philosophy [...]

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Beachheads – build your passion center

February 25, 2010

You spent your whole marketing career trying to make your customers like you but overlooked the inconvenient truth that somewhere out there was a group of fans who already loved you. If you’re going to Boil the Ocean, make sure you have plenty of gas. Building the passion center means breaking the cycle of hand-to-mouth [...]

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Top 10 Youth Marketing Myths by Graham Brown

July 10, 2009

Presentation Top 10 Youth Marketing Myths by Graham Brown View more presentations from Graham Brown. Slides from the presentation Myth 1: Youth grow up faster these days Myth 6: Youth don’t care about TV Myth 7: Advertising is Content More presentations on youth marketing and mobile culture?

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All 50 Youth Marketing Keywords Free Presentation – Free Download

March 30, 2009

(DOWNLOAD) All 50 Youth Marketing Keywords You Need to Know View more presentations from Graham Brown. Download and Share Me All 50 Keywords featured in this full powerpoint available for download from Slideshare.

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The Next 10 Years of Marketing

February 10, 2009

Here’s the problem ~ feel free to share the graphics & slides …think of the problem as a pipeline which is caused by this… industrial education to serve an industrial society industrial marketing serves industrial companies brand owners and managers around the world think… so any surprise this is how the real owners react… But [...]

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I am…not interested in mobile marketing (version 2)

December 15, 2008

This is what the slideshare presentation *should* have looked like (pre conversion). Anyway, work in progress – enjoy. Appreciate any feedback you send my way Graham Brown from mobileYouth shares insights and conversations with young mobile consumers from mobileYouth.org I am…not interested in mobile marketing (version 2) View SlideShare presentation or Upload your own. (tags: [...]

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MobileYouth Speaking: Prepaid Mobile Summit Prague IIR 22-25 Sep 08

September 25, 2008

Summary of my Understanding Mobile Youth Workshop @ The Prepaid Mobile Summit IIR 22-25 September 2008 in Prague. Mobile Youth Workshop Q3 2008 View SlideShare presentation or Upload your own. (tags: mobile youth) Note contains video not available on Powerpoint. MobileYouthNet to view on the street videos in full. powerpoint, presentation, youth, marketing, download

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Mobile Youth and Music (Presentation)

September 5, 2008

We hear a lot about youth not spending like they used to on music. Change it appears has not favoured the record industry. However, one can’t deny innovation such as Radiohead’s flexible charging models and the subsequent fan response as a vindication that while the charging models may be suspect, the $250 billion mobile youth [...]

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Mobile Youth Survey on Yoof Insight – Presentation

July 30, 2008

Great piece of primary research here from JellyTeens – a primary research company that conducted a mobile youth survey on behavioural patterns. Jellyteens On 16 24 And The Payg Marketplace view presentation

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mobileYouth Workout Presentation Slides

November 12, 2007

Presentation slides by Graham Brown from the mobileYouth workout 2007 (updated slides 13th November 2007) Note – to view the included On-The-Street Videos click here | View | Upload your own

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