What is teen SNS Bebo doing in mobile?

Teen social network Bebo plans to offer viral marketing services to youth brands. Keen to get a slice of the API pie, Bebo is provided a new platform called Open Media, partnering up with key household brands such as BBC, C4, Last.Fm, MoS, MTV and Yahoo!
Bebo currently maintains a strong beach-head in UK & Ireleand [...]

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