New article published in the Guardian newspaper today highlights the growing demands placed on schools to introduce smartphones and tablets as a core tool within the learning process. Our research highlights how the age of owning first phone is declining rapidly across all markets – 9.0 in developed and 13.5 in developing markets (based on [...]
About mobileYouth®
We are a research advisory firm founded in 2001. We help companies understand and connect with youth to developer better customer insights, innovation and marketing. We publish the annual mobileYouth report and conduct bespoke research projects. We also build bridges between the marketing world and youth (see the Youth Marketing Academy)
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