youtube

Parent Christmas gift decisions: iPad2 or Bike?

by Graham Brown on November 15, 2011

It’s almost holiday season, or at least the retailers would like us to think so. With the recession in full swing you could be forgiven for thinking that even our most demanding of consumers – the primary/elementary school kids – have softened up to allow for more traditional gift giving. But not so fast, the [...]

Are we witnessing the growth of a generation of consumers yet unbridled by the yoke of debt or the pangs of social conscience? Unlike the previous disaffected generation who were ultimately resigned to the fact that resistance was futile, do today’s youth believe they can effect change? We’ve written already about youth and the power [...]

Measuring Social Media (video)

April 3, 2008

From Global Neighbourhoods TV “GNTV: Making a Splash with Social Media Measurement” Video:

Read the full article →