mobileYouth® by Youth Research Partners

8 Responses to “Top 10 Youth Marketing Myths by Graham Brown”

1. sarahnewton says:

   July 10, 2009 at 1:11 pm

   Top 10 Youth Marketing Myths by Graham Brown | mobileYouth – youth marketing mobile culture research http://ow.ly/gXo4

   [Original tweet, Topsy page]
2. Kimberlyjo says:

   July 10, 2009 at 5:51 pm

   Thank you! Your info is so informative….i use it in some aspect of my work everyday! Will keep you posted on our progress!
3. News to Us: Intelligent Recognition, Video Consumption, Death of GPS Systems, and More « MobileBehavior says:

   July 10, 2009 at 6:36 pm

   [...] Top 10 Youth Marketing Myths by Graham Brown [mobileYouth] Straight to the point slide about the mistakes and misconceptions many marketers hold about Gen Y. Trying to define an age group by certain limited characteristics makes understanding youth easier, but reaching them impossible. [...]
4. Ypulse Essentials: Textbooks 2.0, Fun-employment, Nick UK Vs. Disney | Ypulse says:

   July 10, 2009 at 7:43 pm

   [...] – PSFK pans Levi’s (for the skewed view of history in the brand’s recent frontier-themed campaign. Check out the debate the post stirred up in comments. Plus a preso outlining the top ten youth marketing myths from Graham Brown of MobileYouth) [...]
5. Lee Fox says:

   July 11, 2009 at 5:35 pm

   Yep! @grahamdbrown tells it like it is w/ the Top 10 Youth Marketing Myths: http://tinyurl.com/mjqo9d (RT @ArmoryMarketing)

   [Original tweet, Topsy page]
6. KooDooZ says:

   July 11, 2009 at 5:35 pm

   Yep! @grahamdbrown tells it like it is w/ the Top 10 Youth Marketing Myths: http://tinyurl.com/mjqo9d (RT @ArmoryMarketing)

   [Original tweet, Topsy page]
7. koodooz says:

   July 11, 2009 at 5:35 pm

   Yep! @grahamdbrown tells it like it is w/ the Top 10 Youth Marketing Myths: http://tinyurl.com/mjqo9d (RT @ArmoryMarketing)

   [Original tweet, Topsy page]
8. Robert Spears says:

   July 13, 2009 at 6:41 pm

   Hi Graham,

   I enjoyed the premise of your presentation and took away that many nuances are often lost as media outlets propagate these “mythical” positions. I do have a different take on your “Advertising is Content” slide. I think advertising is based on “informing” and that “interrupting” just happened to have evolved into an effective tactic. I think the reverse is true in the online space, “all content is advertising”, with varying value and relevance. Also interruptions, as personalized alerts, are likely to be valuable for a long time.

   Thanks,
   Robert Spears