Upstart Radio 8: How do you get youth involved in Social Entrepreneurship? Bernard Hor Summer Sands

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Bernard Hor, how do you engage youth in social entrepreneurship programs?

Question: How do I find youth to get involved in Social Entrepreneurship programs?
Answer: You don’t – if you get your story right, create the context and offer them tools to get ahead – 10% of your youth market (those already sold on your message) will seek you out.

Bernard Hor, Summer Sands Group, shares with you insights into how agencies should engage youth in social entrepreneurship programs by building grass roots activism.

Project Gossip addressed issues of domestic violence, sexual health and education for women in Malaysia by engaging and funding youth activists in social entrepreneurship programs.

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