The mobileYouth Report 2012

The all new 2012 mobileYouth report

Introducing the definitive guide to youth mobile culture and marketing: The 2012 mobileYouth report. Often imitated but never duplicated.

5 Reasons You’ll Love this Year’s mobileYouth® Report

Youth Marketing Mobile Culture Research Report Survey Study Data Statistics
How to Order the 2012 mobileYouth Report

Who buys this report?

If you’re going to buy one report to help you understand this market then make sure you buy the one purchased by Airtel, Apple, Avea, Carphone Warehose, Coke, Disney, Ericsson, Etisalat, Leo Burnett, MTV, Nokia, Oracle, O2, Red Bull, RIM, Rogers Wireless, Samsung, Telenor, Telkomsel, The EU, T-Mobile, Turkcell, UNICEF, Vodacom, and Vodafone – to name but a few of our 250 report clients in 65 countries we’ve enjoyed working with on mobileYouth over the last 10 years.

Why buy?

Published annually, the 2012 mobileYouth report provides a deep understanding of the social drivers shaping youth and mobile technology based on 11 years of research across 65 markets. We help clients better understand the key market triggers that sell technology products and how to partner with youth in the marketing of these products. The report is written by leading market authors Graham Brown and Freddie Benjamin and supported by a network of research partners in 6 continents.

Contents

6 modules of between 40-50 pages. High-resolution downloadable infographics, visual case studies, data and theory. All slides are available to download in high-resolution format from our report website.

Publish Date

January 2012

Preview video

Interview with lead author Graham Brown

Downloads

You can download free previews of the report (these versions contain highlights and are supplied without critical data, analysis or case studies). (Note: * We expire documents once they reach 1,000 downloads)

Teenage Pirates Download
Module 01/06 Sample
mobileYouth Report 2012 Download Preview 01 (DOWNLOAD EXPIRED*)
Module 01/06 Sample
(DOWNLOAD EXPIRED*)

How to purchase

Contact us for purchase details by phone or form:

UK: +44 20 3286 3635
North America: +1 646 867 3635
South Africa: + 27 11 08 3635 1
Asia: +852 8199 9375

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